Marketing opportunities for UK operators

City break campaign Club Arena
 

The Netherlands Board of Tourism & Conventions executes several consumer-marketing campaigns throughout the year. In order to increase the awareness of Holland the campaigns are targeted at specific target groups and focus on the key products within the destination. Most campaigns are multi partner initiatives to create a bigger impact on the market. The NBTC encourages operators to participate in the campaigns and various options are available. To discuss marketing opportunities contact the Netherlands Board of Tourism & Conventions.

 

Benefits

  • Joint effort creates higher available budget and increased campaign value

  • Partners complement each others presence in the campaign

  • Message to consumer is placed in context with destination

  • Strong overall branding

  • Endorsement of the Netherlands Board of Tourism & Conventions

 

Campaigns