Keukenhof closed with a record on May 21, 2017. Visitors had given the flower exhibition 8.9 marks out of 10. Some 1.4 million people visited the park, 200,000 more than in the preceding year.
The most beautiful spring park in the world is satisfied with the results. The wonderful, cool spring ensured eight weeks of full bloom.
The average age of visitors was lower than in previous years. Younger visitors increasingly view Keukenhof as a trendy park for a fun day amongst the flowers.
Countries of origin
Visitors originated from 100 different countries. The increase in visitor numbers was noticeable across all countries of origin as the top five countries remained unchanged. 20% of visitors are from the Netherlands, 40% from the surrounding countries. This year, Keukenhof welcomed 120,000 Americans and 90,000 Chinese. Visitor numbers from Eastern Europe, Russia and South America rose.
Keukenhof infrastructural investments
Keukenhof made a considerable investment in a new entry building and car parks and these functioned well. Traffic jams only developed on four days and those were the ones on which the park received over 45,000 visitors per day. This means improved visitor spread across the season has been achieved, something we have been trying to make a reality for a number of years now.
The 2018 theme is Romance. Keukenhof will be open from March 22 – May 13 in 2018.