The Netherlands Board of Tourism & Conventions (NBTC) is responsible for branding and marketing the Netherlands nationally and internationally. Using the ‘Holland’ brand, NBTC puts the Netherlands on the map as an attractive destination for holidays, business meetings and conferences. Find out what we do, where to meet us and how to get in touch.

Meet Mr Holland

Hi, I’m Mr. Holland. Your personal Holland host. I'm working for the Netherlands Board of Tourism & Conventions (NBTC) representing Holland as a destination for meetings, conferences, incentives and events. And I am here to help you plan your next business event in our small but beautiful country.

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If you are interested in the latest news from Holland as a meeting destination, our Holland Meeting newsletter is perfect for you. We will keep you informed about the latest openings, best meeting deals and give you some inspiring ideas for your next meeting in Holland!